Post by account_disabled on Mar 4, 2024 22:31:46 GMT -8
There are 9 key questions that can evaluate a B2B business website's ability to generate leads. The answers to these questions, based exclusively on data, allow you to fully understand not only the current performance of the site, but also to identify areas for improvement and untapped opportunities. Let's see these questions and the related solutions and strategies in today's article! Why the company website does not generate leads When a new client requests consultancy, the first step is to analyze the company website . This analysis often reveals that the site functions more like an online brochure rather than an effective lead generation tool . New Call-to-action It usually turns out that the client's desire is not so much to have a new site, but rather a site that is more effective in generating leads, sales opportunities and new customers .
The fundamental question is, therefore, understanding how to optimize the website to Germany Phone Number ensure that it becomes a tool for the commercial development of the B2B company. Before we continue, check out the video below! Let's now look at the 9 key questions to evaluate the real effectiveness of the B2B website. 1. Does your company website receive an increasing number of visitors month after month? The company website cannot generate leads if no one visits it. It is important to know how many people visit the site each month, to evaluate its performance. Visitors, unique visitors, sessions, and unique sessions – all of these metrics are solid measures of the number of people landing on your site each day.
Do you know where exactly the visitors come from? Visitors can come from a variety of sources, including: Organic searches Organic social networks Direct searches for a specific URL Email marketing campaigns Paid advertising Referral sites Knowing this data is essential to understand how well the site is able to attract visitors, where performance needs to be improved and which sources are already generating considerable traffic. One of the secrets to getting good visitor traffic is to activate all these sources and make sure they generate more and more visits, month after month. company website 3. What is the site's conversion rate.
The fundamental question is, therefore, understanding how to optimize the website to Germany Phone Number ensure that it becomes a tool for the commercial development of the B2B company. Before we continue, check out the video below! Let's now look at the 9 key questions to evaluate the real effectiveness of the B2B website. 1. Does your company website receive an increasing number of visitors month after month? The company website cannot generate leads if no one visits it. It is important to know how many people visit the site each month, to evaluate its performance. Visitors, unique visitors, sessions, and unique sessions – all of these metrics are solid measures of the number of people landing on your site each day.
Do you know where exactly the visitors come from? Visitors can come from a variety of sources, including: Organic searches Organic social networks Direct searches for a specific URL Email marketing campaigns Paid advertising Referral sites Knowing this data is essential to understand how well the site is able to attract visitors, where performance needs to be improved and which sources are already generating considerable traffic. One of the secrets to getting good visitor traffic is to activate all these sources and make sure they generate more and more visits, month after month. company website 3. What is the site's conversion rate.